Let me tell you about Matt’s team at Reverb Media. They had a problem you might recognize: tens of thousands of email leads sitting in their database, collecting digital dust. These were people who had opted in at some point but had gone completely cold. No opens. No clicks. No revenue. By every traditional metric, those leads were worthless. Most marketers would have written them off and gone back to buying more traffic. Instead, they plugged InboxGeek into their stack. Using LiveOpens, they started re-sending to those “dead” leads - but this time, emails only went out the moment each subscriber was actively in their inbox. The result? Those “worthless” leads started opening, clicking, and buying again. In just three months, Matt’s team generated an extra $42,000 in revenue from leads they had already given up on. No new ad spend. No new traffic. Just smarter timing on the list they already had. That’s the InboxGeek difference. You don’t need more traffic. You don’t need a bigger list. You need to stop leaking money from the assets you’ve already built. Your free trial is waiting - and so are the leads and revenue you’ve been leaving on the table. To more opens and bigger wins, Gen, Shreya, Steven, Paul & Nelson |
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Thursday, May 21, 2026
How one agency turned “worthless” leads into $42,000
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